About us.

Working together for the sustainable development of the South Tyrolean economy.

When they ask us who we are, we often say: IDM - Innovators, Developers, Marketers.

But when we speak with other South Tyroleans, the answer is much simpler. We’re a local entity working for South Tyrol together with local businesses and the local community. Our connection with the region means we pursue one objective, and one alone – contributing to the wellbeing of everyone who lives here and to a thriving and sustainable economy.

What we do

Our work is twofold. Firstly, we contribute to developing the South Tyrolean economy, working hand in hand with companies, local bodies, and the local community to enhance their work and their sustainability. 

Secondly, we aim to protect South Tyrol’s future, ensuring the momentous changes in the world don’t jeopardise our priceless environmental and economic ecosystem. South Tyrol is a gem which stands out in a dog-eat-dog world, and we contribute towards its future-proof economy.

Why we do it

The short answer? It’s our mission. And our job. The long answer is that South Tyroleans have been doing what we do for centuries – we’ve just given it a framework and structure.

Our region is a beautiful place characterised by challenges. In the past, we had to learn how to farm on mountains, and transport goods and deliver services between valleys and steep mountains. Our forebears’ economy relied on individual craftsmen who had a strong connection to the land, and thrived by means of personal connections. It respected the environment without upsetting its natural balance, and produced high-quality products. South Tyrol wouldn’t be the recipient of so many accolades and the home to high-quality products that it is today without its past.

Yet the world is changing – industrial manufacturing, international competitors and outsourced producers abound. A region like ours will face ever-more complex challenges, and South Tyrolean companies need a helping hand. We can help by creating connections, enhancing the quality of products, and protecting sustainability against the backdrop of this changing world of ours.

How we work

Each project requires a different approach. We can connect a company which makes a local, high-quality product with a limited production output to one which distributes it in South Tyrol and the rest of Italy. We can also help this company digitalise, innovate, and get a foothold on the international market to find new clients. We sometimes approach our clients with new projects, often on sustainability, while other times we listen to their needs and help them reach their objectives. One of the things we care the most about – and which is at the heart of our work – is the South Tyrol Brand. We manage it to promote specific sectors, i.e. local products, tourism destinations or timber. If you want to find out more, take a look at our core topics!

The five core topics
South Tyrol brand

We are working on developing the South Tyrol brand from a destination brand to a regional brand that positions South Tyrol as a premium destination, as a region of origin for high-quality agricultural and food products and as an innovative business location. To this end, we want to use the brand in a more targeted and broader way so that as many sectors as possible benefit from the image transfer.

Sector and business development

We are committed to supporting the development of individual companies and entire sectors. This means providing targeted innovation support to companies, but also promoting innovation at sector level: We do this by initiating cross-sector projects and encouraging dialogue with and between individual economic players.

Internationalisation

Internationalisation is a key success factor for South Tyrol as a business location. We support industries and companies with services and know-how, focusing on new channels, markets and platforms. The aim is to increase the export quota and expand market share in all sectors: Trade, industry, agriculture, tourism and services.

Digitalisation

How quickly and efficiently digitalisation is implemented in the region is a crucial aspect for the economic development of South Tyrol. We support the digital transformation by advising and accompanying companies on their way to digitalisation. At the same time, we are promoting a unique lighthouse project with the Digital Ecosystem South Tyrol.

Sustainability

Sustainability runs through all our initiatives and projects and is understood as balanced ecological, economic and social development in all areas. For South Tyrol, sustainability can be an outstanding unique selling point compared to other regions. Sustainability and quality are the greatest potentials for every South Tyrolean product.

One team, one goal

Building South Tyrol's Future Together.

Vision and Mission
Activity report
Team
Mitarbeiter

Mitarbeiter filtern