The ambassadors of taste present Quality South Tyrol products at events and at food retail points, hold training courses and lectures, provide their support at trade fair stands, attend wine-tasting events and culinary-themed tours, and accompany press trips. As qualified specialists, they are hired by producers, hoteliers, associations, private parties and IDM South Tyrol for their expertise, passion and stimulating narrative in communicating the array of quality products from South Tyrol.